Suntory’s Forgotten First Foray into Vodka: Mild Vodka

Aaron Gilbreath
4 min readJan 20, 2020

The Japanese corporate giant has tried it all since they started selling alcoholic beverages in 1899.

Image from kolektado

Before Suntory launched its new “craft” vodka brand, Haku Vodka, in 2018, Suntory sold Mild Vodka in the early 1980s.

Suntory is most widely known for its award-winning Hibiki and Yamazaki whisky lines, but the beverage giant sells everything…

Aaron Gilbreath

Essayist, Journalist, Burritoist. Longreads Editor. Writing: Harper’s, NYT, Slate, Paris Review, VQR, Oxford American, Kenyon Review. 3 nonfiction books.